To maintain eligibility for the Clark Brands Expense Subsidy Program, participating locations must adhere to specific operational and payment processing requirements as applicable. These standards ensure smooth payment acceptance, security compliance, and a consistent experience across all Clark and Crown-branded locations.
Failure to meet these standards may result in ineligibility for the subsidy or the requirement to return previously granted Expense Credits.
Transaction & Compliance Requirements
1. Active Transaction Processing
- Each location must process transactions on the Clark Network in accordance with the Approval to Process Letter and Clark’s Merchant Processing Guidelines.
- Continuous transaction processing is required throughout the subsidy program.
- Failure to maintain uninterrupted transaction processing will result in subsidy repayment.
2. Clark Gift Card Program Participation
- Locations must have POS systems configured to create and process gift cards using the Clark Gift Card Program.
3. Save Every Mile Loyalty Program
- Each location must install the Save Every Mile Loyalty Program and actively process loyalty transactions.
- Signage and promotional materials should be displayed to inform customers.
4. Endless Rewards MasterCard Promotion
- Locations must actively promote the Endless Rewards MasterCard Program to customers.
- Promotional materials must be visible at checkout areas and fuel dispensers.
5. PCI-DSS Compliance
- Each location must maintain PCI-DSS compliance throughout the duration of the subsidy program.
- Compliance must be maintained using Clark-approved vendors.
- Any lapse in PCI-DSS compliance may result in subsidy ineligibility.
6. EMV & Non-EMV Transaction Support
- Locations must be capable of processing both EMV and non-EMV credit, debit, and fleet transactions.
- This applies to transactions both at the dispenser and inside the store.
7. EMV Contactless Payment Capability
- Locations must have EMV contactless payment enabled at dispensers and inside the store.
- This includes support for tap-to-pay transactions using mobile wallets and contactless cards.
8. Pay-at-the-Pump Functionality
- Each location must maintain pay-at-the-pump functionality for customer convenience.